For HVAC
Google Reviews for HVAC Contractors
An HVAC job has a clear finish line: the air is blowing cold again, or the furnace lights and the house starts to warm. That is the moment to ask for a Google review, out loud, and then text your direct review link before you pull out of the driveway.
Below: when each type of HVAC call really ends, who to ask, the texts to send, and what Google does not allow.
Updated October 2, 2026
When an HVAC job really ends
Not every call ends the same way, and the right moment to ask moves with it:
- No-cool or no-heat call. The job ends when the customer feels the air change at the register. They just went from a hot or cold house back to normal, and they watched you do it. Ask right there.
- New system install. The job ends at the walkthrough: thermostat set up, filter location shown, old equipment hauled off. Ask after you have answered their questions, not while the crew is still loading the truck.
- Seasonal tune-up. Less drama, so the moment is quieter. Ask when you hand over what you checked and found. A customer on a maintenance plan sees you twice a year, so if you forget this visit there is always the next one.
Who to ask
Ask the person who was there and dealt with you. In a single-family home that is usually the homeowner who called. In a rental, the tenant lived through the broken AC and let you in, while the landlord or property manager paid the bill. Both had a real experience with your business, so either can review it. What Google does not want is a review from someone who was never part of the job.
And ask everyone, not just the customers who seemed thrilled. Google prohibits selectively asking for positive reviews and offering anything in exchange for one (Google’s policy). No discount on the next tune-up, no gift card, no “leave five stars and we’ll waive the trip charge.”
How to ask, step by step
Say it at the unit or at the door
One sentence: you’re going to text a link, and a Google review helps people nearby find you. No pressure, no script that sounds like a script.
Send the text before you drive off
From your own phone, so it shows up under the name they saved when they called about the AC. A text from an unknown number reads like spam.
Mention the actual job
“The new heat pump,” “the capacitor on the condenser.” It tells them right away which visit this is about.
One reminder, then stop
If they haven’t clicked after a few days, send one short reminder. After that, let it go.
Texts to copy for HVAC jobs
Replace [First name], [link] and [Your name]. Get your direct review link from the free Google review link generator.
After a no-heat or no-cool call
Hi [First name], glad we got the [AC / heat] running again today. If you have a minute, a Google review of the visit would help a lot. Here’s the link: [link] Thanks, [Your name]
After a new system install
Hi [First name], thanks for trusting us with the new [system]. Any questions about the thermostat, just text me. And if you can, here’s the link to leave a Google review of the install: [link] [Your name]
After a tune-up
Hi [First name], your [furnace / AC] is checked and good to go for the season. Would you leave a quick Google review of today’s visit? [link] Thanks, [Your name]
More wording, including email and a follow-up, is in the review request templates.
Where Own Your Ratings fits
Own Your Ratings is an iPhone, Android and web app for tradespeople. Type the customer’s first name, pick text, WhatsApp or email, and your phone opens with the request already written and your review link in it. You tap Send yourself, so it goes out from your own number. Nothing is sent automatically.
You then see who you asked and who clicked, and new Google reviews show up next to your customers. For a customer standing next to the condenser, show a QR code instead. The Free plan covers one review request a month; Pro is $35/mo or $350/yr, with a free 14-day trial and no credit card.
Frequently asked questions
Should I ask for a review on a warranty or callback visit?
Yes, if the problem is fixed and the customer dealt with you. Google wants reviews of real experiences, good or not, and asking only after the “easy” jobs is the kind of selective asking its policy prohibits.
Can my techs ask instead of me?
Yes. The tech who did the work is often the best person to ask. Keep the wording the same for everyone, and keep the link pointed at your one Business Profile.
Is it OK to offer a discount on the next tune-up for a review?
No. Google prohibits offering anything in exchange for a review (Google’s policy). Thank people for their business, not for the review.
Does Own Your Ratings text my customers for me?
No. Your phone opens Messages with the request ready and you tap Send. It goes out from your number, on your plan.
